AI Insights · Timothy · January 2022
Top 5 Business Apps in the Netherlands in Q4 2021
An overview of the performance of the top 5 business apps on a unified platform in the Netherlands during Q4 2021, based on Sensor Tower data.
During the fourth quarter of 2021, the top 5 business apps in the Netherlands showed varying trends in downloads, revenue, and active users. Here's a detailed look at their performance.
Scanner for CoronaCheck had a notable presence with weekly downloads peaking at around 122K in early November. However, downloads experienced a decline towards the end of the quarter, ending with approximately 15K in the last week of December. Active users also followed a similar trend, reaching a high of 305K in early November before tapering off to 178K by the end of December.
Microsoft Teams showed a strong user base throughout the quarter. Weekly downloads fluctuated, with a significant increase in mid-December, peaking at around 71K. Active users remained robust, with a notable spike to 832K in mid-December, before dropping to approximately 316K at the end of the quarter.
Zoom Workplace maintained consistent download numbers, ranging from 10K to 32K throughout the quarter. Weekly active users saw a peak of 107K in late November, followed by a decline to around 60K by the end of December. Revenue for Zoom Workplace remained minimal, with slight peaks in mid-October and late November.
AFAS Pocket experienced a steady increase in downloads, reaching a high of 21K in the last week of December. Active users also showed a positive trend, growing from 126K at the beginning of the quarter to nearly 160K by the end of December.
Microsoft Authenticator exhibited strong engagement metrics throughout the quarter. Downloads were fairly stable, with a peak of 38K in early October. Active users consistently grew, peaking at 945K in mid-December, before a slight drop to around 658K by the end of the year.
These insights are based on data from Sensor Tower. For more comprehensive analytics and insights, visit Sensor Tower.